The world economy is passing through a difficult phase with a sharper-than-expected slowdown, where inflation is making things worse. There are several factors – Russia’s invasion, tighter-money market, rising living costs, and covid-19.

In this scenario, big corporates enjoy having additional headroom and support systems, despite their bigger problems.

For SME entrepreneurs, conditions turn difficult when they need to deal with such situations with limited resources and organizational bandwidth.

As I learned in my 3-decades long corporate life, avoiding being reactive to such situations upfront, can be of great help…we can address the issues with deliberate calm keeping in mind the growth objectives and compassion.

Your thoughts…

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